Abbiamo sviluppato una campagna multisoggetto che racconta la personalizzazione e il comfort del modello ROMA della collezione "Dolce Vita". Il nostro obiettivo era quello di rispondere alle diverse esigenze del target, realizzando un video emozionale che mette al centro la domanda “Ma come fanno?”. La risposta, “Così. Progettiamolo insieme”, rappresenta l’approccio su misura che Divani & Divani offre attraverso consulenze dedicate.
Con questa campagna, abbiamo integrato mezzi tradizionali e digitali, puntando sull’omnicanalità per garantire una connessione diretta con i clienti e una conversione efficace. Per noi di Maggipinto Agency, creare un progetto di comunicazione significa trasformare un’idea in risultati concreti e misurabili.
Divani&Divani by Natuzzi | Collezione Dolce Vita - Roma
Cliente | DIvani & Divani by Natuzzi Direzione creativa | Giovanni Maggipinto FIlm making | Enzo Canta Produzione | Maggipinto Agency Hair | Luca Lopez
Tnks to:
@mariafrancescabov @paolaleo_11 @tony.marzolla @domycabo @marcoromito5 @martisalva @malu_23
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